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	<title>web marketing garden: formazione per aziende e manager &#187; user-generated content</title>
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		<title>Formazione, divulgazione o comunicazione? Ancora una volta: mash-up.</title>
		<link>http://www.webmarketinggarden.it/wmg/formazione-divulgazione-o-comunicazione-ancora-una-volta-mash-up/</link>
		<comments>http://www.webmarketinggarden.it/wmg/formazione-divulgazione-o-comunicazione-ancora-una-volta-mash-up/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 13:37:06 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[autoformazione]]></category>
		<category><![CDATA[corsi]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing books]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[web writing]]></category>
		<category><![CDATA[barcamp]]></category>
		<category><![CDATA[david weinberger]]></category>
		<category><![CDATA[divulgazione]]></category>
		<category><![CDATA[hashtag]]></category>
		<category><![CDATA[seth godin]]></category>
		<category><![CDATA[slideshare]]></category>
		<category><![CDATA[tom peters]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1486</guid>
		<description><![CDATA[Quando si tratta di rete, si sa, i confini si fanno labili, le suddivisioni vacillano e le classificazioni tendono a perdere significato.
Non è certo il mondo delle verità assolute, e ciò vale anche per le attività di formazione.
Per quanto mi riguarda, mi chiedo spesso dov&#8217;è, parlando di internet, il confine tra formazione e divulgazione, e [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ma Facebook è internet?</title>
		<link>http://www.webmarketinggarden.it/wmg/ma-facebook-e-internet/</link>
		<comments>http://www.webmarketinggarden.it/wmg/ma-facebook-e-internet/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 16:12:49 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[frontiers of interaction]]></category>
		<category><![CDATA[salvo mizzi]]></category>
		<category><![CDATA[social innovation camp]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1480</guid>
		<description><![CDATA[Di recente, al Social Innovation Camp//Food, ho sentito una persona affermare che &#8211; vista l&#8217;esplosione di iscrizioni, giunta a circa 16 milioni di italiani &#8211; Facebook per molte persone è la rete.
Naturalmente, per chi la rete la frequenta da tempo, è una bizzarra affermazione, ma&#8230; 16 milioni significa un italiano su 4, inclusi ottuagenari e [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Come misurare il ROI dei social media? Il professor Boaretto ha una risposta chiara, sostenuta da argomentazioni solide.</title>
		<link>http://www.webmarketinggarden.it/wmg/come-misurare-il-roi-dei-social-media-secondo-boaretto-stronzata-galattica/</link>
		<comments>http://www.webmarketinggarden.it/wmg/come-misurare-il-roi-dei-social-media-secondo-boaretto-stronzata-galattica/#comments</comments>
		<pubDate>Mon, 17 May 2010 15:29:30 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[docenti]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[sem-seo]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[andrea boaretto]]></category>
		<category><![CDATA[Osservatorio Multicanalità]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1471</guid>
		<description><![CDATA[Andrea Boaretto, professore del Poitecnico di Milano e coordinatore dell&#8217;Osservatorio Multicanalità giunto quest&#8217;anno al quarto appuntamento, trova in questo video la formulazione giusta per la definizione di un problema che sta a cuore a tutti noi, quello del Ritorno dell&#8217;Investimento sui social media. Grazie professore!

]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Orrore all&#8217;EBA Forum 2010.</title>
		<link>http://www.webmarketinggarden.it/wmg/orrore-alleba-forum-2010/</link>
		<comments>http://www.webmarketinggarden.it/wmg/orrore-alleba-forum-2010/#comments</comments>
		<pubDate>Thu, 06 May 2010 20:12:15 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[docenti]]></category>
		<category><![CDATA[email mktg]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[EBA Forum]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1465</guid>
		<description><![CDATA[Al prossimo EBA Forum 2010, che si svolgerà a Milano il 12-13-14 maggio 2010, Web Marketing Garden sarà presente con due presentazioni, a cura dei sottoscritti Roberto Ghislandi e Massimo Carraro.
La cosa orribile è che entrambi porteremo una relazione basata sugli orrori del marketing, rispettivamente nell&#8217;email marketing e nel social media marketing.
Appuntamento quindi a Milano, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Letture consigliate.</title>
		<link>http://www.webmarketinggarden.it/wmg/letture-consigliate/</link>
		<comments>http://www.webmarketinggarden.it/wmg/letture-consigliate/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 10:51:00 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[autoformazione]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[docenti]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[email mktg]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing books]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[rss marketing]]></category>
		<category><![CDATA[sem-seo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[horror marketing]]></category>
		<category><![CDATA[Un etto di marketing]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1455</guid>
		<description><![CDATA[Due novità per la biblioteca di marketing!
&#8220;Un etto di marketing&#8221; è da pochi giorni in vendita (ma se usate il codice sconto 4fgf6jtp28 valido fino al 28/2 lo pagate solo 11,60 spedizione compresa), invece l&#8217;ebook &#8220;horror&#8221; è in regalo come d&#8217;abitudine.
Tutto sugo della premiata ditta Web Marketing Garden, per servirvi  

]]></description>
		<wfw:commentRss>http://www.webmarketinggarden.it/wmg/letture-consigliate/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ma cosa sta succedendo nel marketing? Lo abbiamo chiesto a Vicenzi Group.</title>
		<link>http://www.webmarketinggarden.it/wmg/ma-cosa-sta-succedendo-lo-abbiamo-chiesto-a-vicenzi-group/</link>
		<comments>http://www.webmarketinggarden.it/wmg/ma-cosa-sta-succedendo-lo-abbiamo-chiesto-a-vicenzi-group/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 21:38:05 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[corsi]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[web writing]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[Atac Roma]]></category>
		<category><![CDATA[Changents]]></category>
		<category><![CDATA[Charachter blogs]]></category>
		<category><![CDATA[Coworking Visa]]></category>
		<category><![CDATA[Domino's Pizza]]></category>
		<category><![CDATA[Ferrero Allez on Bouge]]></category>
		<category><![CDATA[Flutracker]]></category>
		<category><![CDATA[Girotondi]]></category>
		<category><![CDATA[H&M]]></category>
		<category><![CDATA[Ikea Business]]></category>
		<category><![CDATA[Mafia wars]]></category>
		<category><![CDATA[My Starbucks idea]]></category>
		<category><![CDATA[Navyformoms]]></category>
		<category><![CDATA[Nel mulino che vorrei]]></category>
		<category><![CDATA[Twelpforce]]></category>
		<category><![CDATA[Vicenzi]]></category>
		<category><![CDATA[Vodafone Lab]]></category>
		<category><![CDATA[Webisodes]]></category>
		<category><![CDATA[Will it blend]]></category>
		<category><![CDATA[Zonin My Feudo]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1450</guid>
		<description><![CDATA[Vicenzi Group ci ha chiesto un seminario di quattro ore su quanto di nuovo sta accadendo in quei nuovi territori ai confini tra web, marketing e&#8230; communities le persone.
Al primo momento ci siamo entusiasmati, poi, al momento di preparare l&#8217;incontro, ci siamo resi conto che avevamo di fronte un agghiacciante, sterminato, infinito &#8220;tema libero&#8221;.
In qualche [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Libro &#8220;Un etto di marketing (E&#8217; un etto e mezzo, lascio?)&#8221;. Anteprima e codice sconto.</title>
		<link>http://www.webmarketinggarden.it/wmg/libro-un-etto-di-marketing-e-un-etto-e-mezzo-lascio-anteprima-e-codice-sconto/</link>
		<comments>http://www.webmarketinggarden.it/wmg/libro-un-etto-di-marketing-e-un-etto-e-mezzo-lascio-anteprima-e-codice-sconto/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 16:52:39 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[autoformazione]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[docenti]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing books]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[rss marketing]]></category>
		<category><![CDATA[sem-seo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[Un etto di marketing]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1407</guid>
		<description><![CDATA[
E&#8217; prevista per la fine di gennaio l&#8217;uscita in libreria del mio libro.
A parte la grande emozione (sono alla mia prima pubblicazione), ho il piacere di offrire ai lettori di Web Marketing Garden un codice sconto pari al 20% del prezzo di copertina.
Chi fosse interessato è pregato di lasciare il suo indirizzo email nei commenti [...]]]></description>
		<wfw:commentRss>http://www.webmarketinggarden.it/wmg/libro-un-etto-di-marketing-e-un-etto-e-mezzo-lascio-anteprima-e-codice-sconto/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Tremate. Le notti del marketing horror son tornate.</title>
		<link>http://www.webmarketinggarden.it/wmg/tremate-le-notti-del-marketing-horror-son-tornate/</link>
		<comments>http://www.webmarketinggarden.it/wmg/tremate-le-notti-del-marketing-horror-son-tornate/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 20:05:58 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[autoformazione]]></category>
		<category><![CDATA[email mktg]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing books]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[web writing]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[email marketing horror]]></category>
		<category><![CDATA[marketing horror]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1358</guid>
		<description><![CDATA[Dopo il primo ebook gratuito della serie, Web Marketing Garden lancia il secondo capitolo della serie, dedicato agli errori/orrori che si commettono nell&#8217;email marketing.
Pensateci bene: scorrendo i messaggi nella casella inbox, quanto orrore non vi si trova?
In queste calde serate estive, gustatevi le 26 agghiaccianti pagine di questo marketing horror inedito!
]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Il marketing horror non ha mai fine&#8230;</title>
		<link>http://www.webmarketinggarden.it/wmg/il-marketing-horror-non-ha-mai-fine/</link>
		<comments>http://www.webmarketinggarden.it/wmg/il-marketing-horror-non-ha-mai-fine/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 08:52:37 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[autoformazione]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[email mktg]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[marketing books]]></category>
		<category><![CDATA[marketing dell'ascolto]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[web writing]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[marketing horror]]></category>
		<category><![CDATA[web marketing horror]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1338</guid>
		<description><![CDATA[Sta arrivando un nuovo atto della saga marketing horror, la collana di ebook focalizzati sugli errori/orrori inventata da Web Marketing Garden&#8230; tenetevi pronti!
(A proposito, il primo ebook, che potete vedere e scaricare gratis qui a destra, ha avuto ad oggi ben 348 download!).
]]></description>
		<wfw:commentRss>http://www.webmarketinggarden.it/wmg/il-marketing-horror-non-ha-mai-fine/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Il tono di voce&#8230; di una URL.</title>
		<link>http://www.webmarketinggarden.it/wmg/il-tono-di-voce-di-una-url/</link>
		<comments>http://www.webmarketinggarden.it/wmg/il-tono-di-voce-di-una-url/#comments</comments>
		<pubDate>Sun, 14 Jun 2009 07:02:58 +0000</pubDate>
		<dc:creator>Massimo</dc:creator>
				<category><![CDATA[2.0]]></category>
		<category><![CDATA[Risorse in rete]]></category>
		<category><![CDATA[corsi]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[internet pr]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[user-generated content]]></category>
		<category><![CDATA[web writing]]></category>
		<category><![CDATA[wmg news]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[facebook marketing]]></category>
		<category><![CDATA[facebook vanity url]]></category>
		<category><![CDATA[tono di voce]]></category>

		<guid isPermaLink="false">http://www.webmarketinggarden.it/wmg/?p=1332</guid>
		<description><![CDATA[Al corso di web writing, l&#8217;altro giorno, ho raccolto una piccola ma significativa testimonianza sul tono di voce.
Arrivati alla slide dedicata, prende la parola uno dei presenti:
Posso confermare l&#8217;importanza del tono di voce per esperienza diretta. 
Ogni volta che compro qualcosa su Ebay, l&#8217;unica vera discriminante che uso per la scelta, dopo il prezzo, è [...]]]></description>
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